The fourth of a series of postings detailing 8 ideas to keep business coming in the door in 2008: Here's Idea Number 4: Offline and Online Business Prospecting Directories Are All Over Town
How many times have you walked into a building to meet with a new prospect and totally ignored the building directory in the lobby? Make it a point to check out the directory after your meeting and write down the names of the other tenant companies. Going to drop a last-minute package at FedEx? Have a doctor's appointment? Have a working dinner meeting for one of your Chamber of Commerce committees? There may be more business under that one roof than you think.
And don't forget searching your regional newspaper's online Help Wanted section this coming Sunday. Search the employment opps online using keywords that pertain to your products and services. These days if a company has dough to hire employees, they may have money to spend locally on your products or services. Check 'em out.
Need training? Take Mary's
Live, Instructor-Led Online
Courses: Using Social
Media for Online Marketing, Search
Engine Optimization (SEO), HTML, CSS, Acrobat 9, ColdFusion, PHP, Javascript, XML, XSLT and more. Visit http://marygillen.com/training.cfm.
Subscribe to Learn One Thing by Email
Comments