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Learn One Thing from Mary Gillen: Listening to Mr. Porkchop

Listening to Mr. Porkchop

It takes a real man to drive a pink bus. Paul Bernhard, known as "Mr. Pork Chop", lives in Bancroft, Iowa, and has an unforgettable way of promoting his grilled pork chops to many of the 15,000 participants in the Iowa Register's Annual Great Bike Ride Across Iowa every July. His "Pork Chop Call", screamed by Mr. Bernhart from the side of the road, causes many to take notice, resulting in brisk sales of the delicious chops he sells from grills parked beside his pig pink "Pork Chop Bus".

Visit http://www.mrporkchop.com. Check out the Photos page and click the link to listen to the famous Pork Chop Call.

June 09, 2009 in Unique Marketing Ideas |

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